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The Valentine’s Day celebrations cannot get bigger than this! Lovers, “just friends”, or even siblings and parent-child pairs have a special opportunity to celebrate love aboard a luxurious private jet ride, courtesy Namma Bengaluru’s very own ICB Indian Craft Brewery.
If the private jet experience still won’t cut it, you will also get to treat your partner, sibling or parent to a truly memorable meal aboard the aircraft planned and curated in advance by ICB, along with unlimited house drinks at ICB for three months. What’s more, they will also get an exclusive photoshoot done by celebrity photographer Nithin Narayan to capture their love for posterity.
This truly soaring #ICBLoveJet proposition is part of ICB’s month-long celebration of the month of love, aptly named ‘Jet Set Love’. The campaign is relationship-agnostic and gender-neutral; you can be siblings, friends, more than just friends, or lovers, or even married to each other. All that matters is how best you can express what you truly feel for each other.
“At ICB, we’re all about crafting unforgettable experiences, whether it’s through our craft beers or our celebrations. ‘Jet Set Love’ is our bold take on Valentine’s Day, offering pairs of all types and denominations a chance to elevate their connection—quite literally—with a private jet adventure. This campaign is about celebrating love in all its forms, in true ICB style,” says Gopi Chand Cherukuri, Co-founder, ICB Indian Craft Brewery.
While the private jet experience is reserved for one lucky pair or couple chosen out of five finalists, the other four couples or pairs will get a food-and-drinks voucher worth ?25,000 redeemable at ICB. To open the celebrations for all eligible participants, ICB is also offering two-time redeemable 20% discount vouchers on food and beer.
ICB’s ‘Jet Set Love’ campaign has kicked-off from February 5 and will run through March 5, 2025. The winners’ night is slated for March 8. To participate, one only needs to visit ICB near Manyata Tech Park in Nagavara with their partner-in-adventure, click pictures or videos showing the ICB logo on beer mugs, coasters, or crockery, and publish them on social media along with a heartfelt ode to their beloved partner. Of course, they will need to tag ICB’s Instagram handle to get their contribution noticed!
The ‘Jet Set Love’ campaign also brings many uniquely engaging experiences throughout February to Bengaluru through a variety of paired activities planned at ICB, including cooking, brewing, mixology, and baking and more.
ICB is located near Manyata Tech Park in Nagavara, Bengaluru. The microbrewery has drawn inspiration from India’s ancient brewing traditions, indigenous ingredients, and rich culinary flavors to create a uniquely Indian food and beverage experience that sets it apart from any other microbrewery in India. One of its signature brews will be a range of premium non-alcoholic beers named Ramanujan, a homage to India’s legendary Math genius.
Source - PR Agency